Transparency For All (TFA) by BuildMarker
“Why play Three-card Monty when no one has to lose?” -FounderMike.
Our motto is Transparency For All and a belief in the truth. What one does with that truth is up to them. As a corporation that promotes transparency on every level, we must practice transparency at the highest levels, from board meetings to monthly metric reporting. BuildMarker is in the business of asking people for their trust, so the more that is known about ourselves and how we operate, the easier everything becomes.
All corporations have their own story and culture to find transparency around. Platform revenue, active platform units, app downloads, enrolled affiliates, newsletter sign-ups, social media shares, 15/30/60 video views, culture revenue, honey pots, 108 distribution, and countries engaged are the initially selected metrics to tell our story.
“The story, in the end, is one of challenge and accomplishment with lots of data.” -FounderMike.
The highest level of transparency for a startup is the willingness to publicize revenue. The idea of BuildMarker is never to pretend that we are something we are not but to take the first step in what is to be a very long journey. Green Bear, Gold Bear, and Blue Bear are all on full display with accountability toward progress as every metric begins upward from zero.
As a corporation, we would not be prepared to ask transparency of others if we were not willing to engage at the highest level ourselves. A startup corporation is a ride unlike any other, and people do want to come along. The scoreboard is built not only as a way to stay visibly connected but to become an example for others to invite transparency. By picking metrics that make sense today, the changes required for tomorrow will only become more obvious as more data is understood.
“Who will stand up today and defend a lack of transparency as good for anything?” -FounderMike.